Display Network
A network of those sites and apps that
show display ads on their web pages is Display Network. The Display Network of
Google spans around 2 million websites
DNS
DNS is Domain Name System that gives IP
address a name because for internet users, remembering letter and words in
website URL is easier compared to remembering numeric characters of IP
Dofollow
A hyperlink that does not have a
‘nofollow’ piece of code added to it is Dofollow hyperlink and it passes SEO
equity to the destination URL that “nofollow” never do
Duplicate Content
Used for instances when portions of
same text are found in two or more different places on the web. It causes
ranking issues for all the websites that have same content
Ecommerce (or E-Commerce)
Stands for Electronic Commerce that
defines those businesses, which are conducted online such as an online retailer
who sells products and services direct to the consumer. E-Commerce
classification includes B2B, B2G, B2C, C2C and C2B.
Email Automation
Computerized systems that use software
and tools to automatically send emails based on defined triggers and do
repetitive email marketing tasks
Email List
A collection of email addresses that
Email Marketers can use for channelizing targeted email marketing campaigns to
the audiences who email address is comprised under that Email list
Email Marketing
Use of email for generating leads and
acquiring customers or for ensuring any other type of conversions is Email
Marketing. Newsletters, Events, Marketing Offers and Announcements are
different types of Email Marketing
Featured Snippet
An information in the form of summary
that Google pulls from a website and places directly into search results for
showing quick answers to common and simple queries that searchers type in
Search Bars. Google programmatically does this by using most relevant details
from an a site that has good authority
Facebook Advertising
Marketing on Facebook with the help of
Facebook Ads to reach the target audiences via Facebook’s ad network is known
as Facebook Advertising. It includes paid ads on Facebook
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